Techsolve, a local IT company, wanted to level up its brand presence—something that would stand out in Valais and open new doors. Initially, they asked for a logo refresh to make it more professional and polished. But we all saw the potential to go deeper.
After a quick conversation, it was clear: a logo refresh alone wouldn’t cut it. We proposed a full brand transformation—a cohesive visual identity across the board, from logo and social media to print materials and future merch. For the design, we drew inspiration from Techsolve’s work at the intersection of analogue and digital. The logo merges a large solid square (a nod to paper) with smaller squares that evoke digital bits, hinting at both spaces. The final mark has the feel of a QR code, echoing Techsolve’s knack for bridging physical and digital.
With a unified identity, Techsolve is now ready to make its mark. The refreshed brand is ready to catch eyes and position itself as a company to be trusted. We’re excited to see where this new look takes them.
